Take Your Child to Work Day
Take Our Daughters And Sons To Work Day is an annual event in the United States and Canada where parents take their children, typically between the ages of 8 and 18, to their workplace for a day. The day is intended to introduce children to the work environment and to help them understand the importance of education, career development, and work-life balance.
Objective: visually communicate Yahoo's support for Take Our Daughters And Sons To Work Day, emphasizing the company's commitment to inspiring the next generation and promoting work-life balance.
Time spent: 48 hours
Task: Task: Create an engaging and inclusive illustration that showcases children of various backgrounds and ages experiencing the workplace environment. The illustration conveys a sense of curiosity, learning, and excitement, highlighting the importance of education and career exploration.
Tools: Illustrator
Design choice: The design shows children of diverse backgrounds interacting with the workplace, aiming to inspire both children and adults while highlighting Yahoo's values of diversity, inclusion, and education.
ABOUT ME
Illustrations
Visual Design
Concept Developement
Ernst & Young - CCaSS
Partnered closely with the Head of Creative in brainstorming and creating a set of branding materials for CCaSS - this includes email, newsletter designs, zoom backgrounds, presentations and event designs.
BRAND REFRESH
VISUAL IDENTITY
ART DIRECTION
Take Your Child to Work Day 2024
Take Our Daughters And Sons To Work Day is an annual event in the United States and Canada where parents take their children, typically between the ages of 8 and 18, to their workplace for a day. The day is intended to introduce children to the work environment and to help them understand the importance of education, career development, and work-life balance.
Take Your Child to Work Day 2024
Take Our Daughters And Sons To Work Day is an annual event in the United States and Canada where parents take their children, typically between the ages of 8 and 18, to their workplace for a day. The day is intended to introduce children to the work environment and to help them understand the importance of education, career development, and work-life balance.
Objective: Visually communicate Yahoo's support for Take Our Daughters And Sons To Work Day, emphasizing the company's commitment to inspiring the next generation and promoting work-life balance.
Task: Create an engaging and inclusive illustrations that showcase children of various backgrounds and ages experiencing the workplace environment. The illustration conveys a sense of curiosity, learning, and excitement, highlighting the importance of education and career exploration.
Tools: Illustrator
Design choice: The design shows children of diverse backgrounds interacting with the workplace, aiming to inspire both children and adults while highlighting Yahoo's values of diversity, inclusion, and education.
Reconnecting with Joy:
A Day with Kids at Work
Now that we’re back in person—it’s time to reintroduce a big day with your little ones!
Your kids make you happy, make you smile, and let’s face it, maybe even make you a little crazy. But it’s all part of the fun! Take Your Child to Work Day celebrates all the joy kids bring to this world and is a day to share in the excitement of having them at work.
Our proposed looks are rooted in the fun of being a child—vibrant colors, playful illustrations and animations, and the unbridled joy and imagination they bring. We hope you’re as excited as we are.
TYCTWD is included as part of the overall employee branding family. The event aligns with the Culture Force vertical by incorporating a similar color palette, line elements, organic shapes, texture, and fun energy, while still retaining its unique look and feel.
01. Balancing shapes
The designs illustrate children of diverse backgrounds interacting with the workplace, aiming to inspire both children and adults while highlighting Yahoo's values of diversity, inclusion, and education.
02. Playing around
03. Blob family
The designs illustrate children of diverse backgrounds interacting with the workplace, aiming to inspire both children and adults while highlighting Yahoo's values of diversity, inclusion, and education.
01. Balancing shapes
Bright colors and cheery vibe give the concept an eye-catching look and allow us to insert a playful personality to each character.
We used geometric shapes to represent different people in all shapes and sizes. Adding animation would be the finishing touch to this fun group!
02. Playing around
Play around with the fantastic imagination of kids with sketches and illustrations that symbolizes their creativity.
Fun elements and colors create a cheerful feel, and the look is flexible to add both kid-like elements and Yahoo products that don’t feel too serious.
03. Blob family
One look at our Blob Family brings a smile to your face. Admit it. Each has its own personality and stretches to interact and connect with one another.
The layering of colors represent the togetherness of children and adults participating in the day’s activities —in all, it gives a feeling of togetherness and family.
